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October is Breast Cancer Awareness Month and car dealerships across the nation are turning to pink to show their support. Showrooms are being decorated with a variety of pink displays including giant car bows, balloons, mirror hangers, posters and banners. Some dealers go as far as donating a portion of each car sale to breast…

Is your service department leaving money on the table?  The answer is YES! You’re missing phone calls for service appointments and you may not realize it! Why?  Maybe because the phone line is busy, maybe because someone is away from their desk or maybe because it’s after-hours.  Whatever the case may be, every time you…

Without a doubt, signage is the most basic and hardworking asset in your marketing toolkit.  Every business has a logo and if the business is brick and mortar, they probably have a sign.  However, commercial vehicles represent an opportunity to put mobile signage to work 24/7.  By their very nature, commercial vehicles extend the reach of…

Using paid search campaigns is one of the most effective advertising strategies. With paid search marketing, you can identify potential buyers, resulting in increased traffic to your website. You only pay for leads who engage with your ads or when your ads are displayed. It is crucial to ensure your ads appear at the top…

There are many platforms to use for digital advertising. Facebook allows you to create unique ads tailored to your brand. Using Facebook for the bulk of your advertising puts you in control. You can determine your monthly budget, how long you want your ads to run, and even more customized features. Carousel ads allow you…

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